Look, every automaker across the globe launches new car models once a year. Apple launches new iPhones and iPads and now watches once a year. For crying out loud, even McDonalds updates its menu on a regular basis, often seasonally.
Why then do you think you can get away with updating your website once a decade?
Our advice is to update your website at least every year. More often, if you need more sales.
You heard us right, refresh your site on a regular schedule. We refer to this process as a “website refresh.” What exactly do we mean by a website refresh? We mean you use a state-of-the-art website platform like WordPress, and if you already use WordPress, then modernize to a current theme, swap out all of the photos, create new or amended product copy, list all the new features and benefits of working with you, and of course install the latest security, mobility, and technology plug-ins–all the back end stuff that protects your data and makes using your website easy for customers on the go.
We know what you’re thinking … “All well and good, but what will it cost me?”
Answer: Less than you think.
Every site is different and has its own set of complexities and challenges that must be assessed.
For us to accurately assess your needs, we need to talk to you. Out of those conversations, we will develop a custom plan that will fairly quote a custom WordPress website that is tailored to your exact wants and needs. We are not the cheapest on the planet, nor are we the most expensive. What we are is excellent at what we do and keep our promises to deliver you the best site humanly possible.
It a huge mistake to go for a cheap website as it is a reflection of your image to perspective clients. Think of these costs as a marketing expense. We know of many businesses that spend thousands per month on TV, radio, and online advertising, but spend next to nothing to keep their website current and relevant. This is a big mistake.
Scroll down the page. Keep reading. We think you’ll like what you see.